Business Services (96)
Zaask and you shall receive
Zaask is a website aimed at linking professional and amateur freelancers (taskers) to businesses and contractors (askers). The website has a rating system that promotes meritocracy: if you do the job correctly, you will have a better chance of getting the next one.
Why it matters
A freelance-based website could be beneficial both for job hunters and employers. For the former it provides a chance of better contracts whereas it might be used as a helpful human resources platform for the latter. In the age of social media, where we happily rate products and business services, should we be doing the same with individuals? And more importantly can the rating system be reliable and fight nepotism?
Selling B2B solutions doesn’t always imply a straight B2B advertising strategy. To sell its business services, JuneTwentyFirst, a French advertising agency, has begun a campaign characteristic of the B2C sector: a massive teaser campaign in Paris, driving people to a website that invites open debate on the value of entrepreneurship.
A site where services are traded in kind. You register your skill, such as plumbing and you use this to ‘pay’ for the service that you need.