Is your skin getting its RDA?
Sometimes we use more chemical ingredients than our skin actually needs. That’s why Sanex Zero% contains only what your skin needs and nothing more. And with its eco pack it’s better for the environment too.
Why it matters
Consumers have become more conscious about their health and what exactly they are putting into their bodies and in what quantities. Will we see more beauty brands balancing essential ingredients for what our body needs, like recommended daily amounts that we have for vitamins and nutrients?
A Firefox app that removes your Facebook’s timeline content for one day. The app was developed by Ogilvy Brussels to mark the World Alzheimer’s Day. Everything is removed from your personal page; pictures, posts, friends and is replaced by a thought provoking message: ‘Imagine your life without memories. For 36 million people living with Alzheimer’s disease, this is reality.’
People are spending more time at home (yes, we’re still hearing the word “staycation” quite a bit) and there’s a need to make that time at home exciting and enjoyable. Couple that with the marketing boost that sexual health products have received lately, and you’ve got a recipe for increased sales and increased fun at home. In fact, Durex condoms has branded their target consumer the “pleasurati” - an experienced pleasure seeker.