DraftFcb

Social Cause (141)

Working for basic needs

Working for basic needs

Two nurses have launched a new volunteering project that aims at helping patients located in an isolated district in the northern Portugal.  Their contract with the local authorities grants them lodging, a car for tending to patients and a small subsidy for food and other expenses.

Why it matters

In the current economic crisis, these two nurses have resorted back to a simple way of helping themselves while helping others: working in exchange for shelter and food. With so many people going through hard times, can this project grow beyond its initial concept? Will more and more people consider exchanging services to get their basic needs ensured?

Conscious
Significance
Portugal
Social Cause
  • home_top_nav_list
  • home_top_nav_list
  • home_top_nav_list
  • left_menu_category
  • most_viewed

Related articles

Cream of the crop

CarrotMob allows businesses to compete with their environmental credentials. A social network of consumers then agrees to purchase products from whichever business comes out on top.

Conscious
Portugal
Social Cause
 
Brand Aid

Zwitsal, Holland’s leading skin care brand for children, is raising awareness of the importance of UV protection with the introduction of a special fire brigade that fights sunburn: the ‘Zwitsal Zonnebrandweer’. Its task is to respond to sunny conditions and a high UV index, by driving to ‘hazardous areas’ and informing parents and kids about the importance of protecting their skin.

Experience
Netherlands
Social Cause