Social Cause (141)
Win your child's education
Why it matters
In this economic crisis period, companies are developing aggressive promotions that maximise product value for its purchasers. But will more brands look to add meaning to their promotions with longer- term incentives that have real life value?
The Sims 3 is a hugely popular ‘life simulation’ videogame based on the repercussions of characters becoming made poor and homeless. The ‘Alice and Kev’ blog has drawn praise for how it tells the surprisingly moving stories of two characters as they struggle to cope with enforced poverty in Sims world.
MYC4 is an online platform that connects potential money donors with African entrepreneurs who lack capital to develop their businesses. After seeing different business models that are in need of a micro loan, the donor can choose which start- up he wants to support with as little as 5 euros – hence playing a vital role in getting a business to flourish and even earn a profit.