Fashion & Design (152)
Underwear that thinks
The US military developed a new line of underwear- designed with comfort in mind - that monitors soldiers’ vital signs during combat.
Why it matters
The high tech wear goes a step further than what was originally available by removing all the clunky electronic equipment previously needed to achieve the same goal. By creating technological seamless underwear, could we start seeing people with high risk or stressful jobs required to wear this monitoring device?
Related articles
The French mail order La Redoute launched its Facebook store. Through a new shopping tag, the 250,000 Fans of La Redoute have now access to a selection of items they can buy directly on the webpage without leaving Facebook. According to the e-commerce director of La Redoute, this is only the first step to the creation of a entire collection dedicated to the Facebook fans.
The Shape Up! Alarm clock designed for Fred Worldwide is dumbbell shaped and needs to be curled 30 times in order to stop it from ringing.






