House & Home (128)
Try before you buy
Paint brand Histor have 1250 different colours to offer. To help consumers find the right colour for a particular job, they developed the Colours Studio app. So you can see your photographs in a different colour.
Why it matters
The most difficult part of a decorating painting job is the search for the perfect colour. Paint brands have acknowledged this with customised paint colours but this new app Histor allows you to actually see it. How can other brands where wide choice is a necessity offer a tailored choice through multimedia applications?
Ikea has always been a DIY furnishings destination. Recently though it has adapted to broaden its appeal. The latest campaign promotes the services of Lars, the Ikea Assembly Man, who will assemble your furniture for $40 an hour.
With Replenish - a bottle with an innovative built-in measuring cup - you can easily mix super-concentrated cleaning fluid with water at home to the right concentration. It saves money and is planet friendly.