Travel & Tourism (148)
Travel advice from the horse's mouth
Tripbod is a new travel website which connects travellers with local experts in order to get recommendations on any particular destination. Tripbods are people who are passionate about where they live and are eager to correspond with people who are interested in visiting. The website thus aims to add another dimension to holidays by throwing light upon different sides of a destination away from typical tourist attractions.
Why it matters
Dispensing authentic local knowledge gives a different dimension and a unique USP over traditional travel guides. How can other companies further tap this pool of public willingness to contribute to the travel industry?
Source: The Independent
18. November 2009
EasyJet has launched a new contest via Foursquare and Facebook Places, called “le rendez-vous gagnant”. Each weak, on its website, the brand unveils a location in a French city. The person that checks in the most becomes the mayor that week will be offered a trip for two in one of the most beautiful cities of Europe.
LAN Airlines have created a virtual Dakar rally contested between French and Spanish bloggers. The goal is to be the first to cover the distance (virtually) from the capital of their country (Madrid or Paris) to Santiago, Chile. To make progress in the race, bloggers compete to gain the largest number of race followers on Twitter and Facebook. Race followers use "tweets” or Facebook messages to add virtual miles to the race progress of bloggers they support.