DraftFcb

Healthcare (90)

Toilet stores

Toilet stores

You might recognize the situation: You’re shopping and have to use the toilet, but don’t know where the nearest one is. Where can you find a clean, private bathroom? 2theLoo is a company that offers fresh, clean toilets in a special store.

Why it matters

This service is being used to fill a gap in the market by attracting a new kind of product placement. Will we see it become a success as personal care brands begin to show interest in the scheme?

Enhancement
Netherlands
Healthcare
  • home_top_nav_list
  • home_top_nav_list
  • home_top_nav_list
  • left_menu_category
  • most_viewed

Related articles

Your gene health check

Drugstores across America will be selling tests to scan their genes for a propensity for Alzheimer’s disease, breast cancer, diabetes or other ailments. The test also promises users insights into how caffeine, cholesterol-lowering drugs and blood thinners might affect them.

Fear
Healthcare
United Kingdom
 
Pins and needles DIY

The New York College of Health Professions has created a wirelessly-controlled wearable skin patch that is able to deliver acupuncture-like treatment on demand.


People can already buy adhesive patches that relieve aches by putting pressure on acupuncture points. However this new patch uses electrical currents to provide stimulation triggered whether by touching it, through a wireless remote control or by scheduling pre-determined electrical pulses. The new device is meant to alleviate pain between acupuncture visits with a therapist.

Enhancement
Instant Gratification
Well Being
Healthcare
Spain