You might recognize the situation: You’re shopping and have to use the toilet, but don’t know where the nearest one is. Where can you find a clean, private bathroom? 2theLoo is a company that offers fresh, clean toilets in a special store.
Why it matters
This service is being used to fill a gap in the market by attracting a new kind of product placement. Will we see it become a success as personal care brands begin to show interest in the scheme?
Garnier has launched a new range of instantly melting hair masks for different hair types. It’s an innovation in the Hair Care market, which nourishes like a deep conditioning mask, but has instantaneous effects without the need to leave in and develop.
A new sauna has been launched which removes the existing obstacles that those with mobility difficulties face. Each sauna can be personalised according to each consumer’s needs. Bigger doors, lower benches and rigid grips all aim to make things easier.