Food & Drink (183)
A taste of nostalgia
Austrian drinks manufacturer Almdudler has been producing the lemonade of the same name for over 50 years. The brand has recently launched a special retro edition can featuring the original 1957 design.
Why it matters
This move suggests a strategy aiming to acknowledge the renewed importance of comfortable and trusted brands to consumers in these complicated and uncertain times. Will this re-emergence of retro replace the recent preference for experimenting with new and novelty endeavours? Will other brands follow?
14. October 2009
The world's largest chocolate maker, Barry Callebaut, have designed a melt-resistant solution to the sticky problem of chocolate melting in your hands. The innovative "Vulcano" chocolate melts at 55 degrees Celsius compared with the normal 37 degrees – or body temperature. It is also infused with air bubbles to reduce calorie count compared to a solid piece of chocolate of the same size.
“En-K de caviar” is a slick tin containing 15 grams of caviar retailed at 35€ for 15g of the luxury food.