Food & Drink (183)
A taste of nostalgia
Austrian drinks manufacturer Almdudler has been producing the lemonade of the same name for over 50 years. The brand has recently launched a special retro edition can featuring the original 1957 design.
Why it matters
This move suggests a strategy aiming to acknowledge the renewed importance of comfortable and trusted brands to consumers in these complicated and uncertain times. Will this re-emergence of retro replace the recent preference for experimenting with new and novelty endeavours? Will other brands follow?
14. October 2009
The Egg-bot is a new 3D printer capable of printing on spherical objects that range from the size of a ping-pong ball to a large orange. Utilizing the Egg-Bot, artist Dnewman printed a recipe for an omelet right onto an egg.
Tango has launched limited edition packaging that replaces its logo with the word ‘Thanks’. This gesture comes as a result of the social media-led ‘Save Tango’ campaign, which turned around declining sales for the brand. The company felt moved to demonstrate its appreciation with this very public statement of gratitude.