House & Home (128)
Students with brains... and brawn
MijnStudent (my student) is a Dutch company started by former students, which delivers student helpers to do small house jobs (garden, assemble IKEA furniture or cleaning). They fill the gap between DIY and a professional service. And because it’s cheap, it’s a good and legal alternative to moonlighters.
Why it matters
How could brands take advantage of such need filling initiatives? What if Ikea sponsored the company and offered it as an added value service?
Fuss Free Wife is a new kitchen-keeping service that provides you with an invisible chef who will make sure your kitchen is stocked with everything you need. She’ll also cook you two dinners for one and one three-course dinner for two per week as well as a weekend brunch. Homemade bread, jams and juices are also included, all for £125 per week.
The sale of incandescent light bulbs has now become illicit in the EU. Yet there is a new product that will make those happy who despise the cold light of energy saving lamps. To evade EU regulations, a German engineer sells incandescent light bulbs that are declared as mini-heaters in his online shop. With an heating efficiency of 95% these ‘Heatballs’ emit light as a side effect.