Fashion & Design (176)
The Istanbul Fashion Week connects fashion designers with the public. During a week, several tents are put up to allow locals to view and purchase the new fashion collections.
Why it matters
This street approach allows the public to have easier access to what is usually a very exclusive industry. Are there other business categories that would thrive by relaxing the barrier of exclusivity?
Motilo has combined video chatting and a fashion-focused social network to provide a new online shopping experience. People can shop together with their friends in real-time, even if they’re halfway across the world.
“Furoshiki” is a century old Japanese technique to wrap things up in a cloth in an artful way for transport. Now even the Japanese Ministry of Environment promotes this technique to reduce waste and it has found its way to the Western hemisphere too. Soap brand “Lush” already offers to wrap their goods the Furoshiki way.