Stores & Spaces (159)
Stores that live and breathe your product
“Breathing Building Geox” is the building above the Geox store in Milan. It is covered with 734 inox steel panels that can be opened with different inclinations, letting the building “breathe” natural air and supporting in a green way the building’s air-conditioning system.
Why it matters
This building is a large physical manifestation of a brand whose clothes are designed to breathe. Why not demonstrate your product benefits with any space you own? Could parking areas, toilets etc. also be an opportunity to showcase your product’s USP on a grand scale?
The H+Bag is an innovative concept that allows a paper bag to transform into a clothes hanger, and vice versa. Thanks to graphic instructions on the bag, users can reuse the shopping bag in more than one sustainable way. While more and more retailers are replacing plastic bags for paper ones, it’s a smart alternative solution to try and reduce waste.
Supermarket Carrefour is ahead of its competitors by revolutionizing the most classic item: the shopping cart. “Mobi”, manufactured by the German group Wanzl, is more manageable and lighter. Equipped with pockets of various sizes on the sides to organize your purchases by volume and space. It incorporates the latest technology, tablets to integrate shopping lists and the ability to scan products with the Scanlib system.