DraftFcb

Travel & Tourism (148)

Social seat number neighbours

Social seat number neighbours

The Dutch airline KLM is developing a new service, which enables passengers to choose their seat neighbour on their next flight via Facebook and LinkedIn. This way travelling long distances could become more enjoyable for passengers.

Why it matters

Enabling passengers to connect with likeminded people via social media may add a new value to flying. This concept holds many chances for collaboration with brands that offer other services, for example business networking or match making services. If this proves to be a success, will we also see car rentals or train operating companies providing a similar service?

Connectivity
Create
Experience
Germany
Travel & Tourism
  • home_top_nav_list
  • home_top_nav_list
  • home_top_nav_list
  • left_menu_category
  • most_viewed

Related articles

Second-hand chic gives hotel homely feel

Hotel X is a concept hotel in Maastricht that is furnishing its rooms with second-hand items that consumers offer up for auction. The hotel is asking for products from chairs and tables to art works, posters, pottery, boardgames and even plants.

Significance
Netherlands
Travel & Tourism
 
High-speed hotels

Madrid’s Husa Paseo del Arte Hotel is now offering  what they’re calling a ‘High Speed Pack’ which allows consumers to take advantage of the hotel’s facilities  without having to spend a night in it. Guest can book in for a maximum of 5 hours for just 60€. Given that the hotel is located just 100 metres from from the Puerta de Atocha train station, this is especially useful for those just passing through.
 

Significance
Spain
Travel & Tourism