Travel & Tourism (148)
Social seat number neighbours
The Dutch airline KLM is developing a new service, which enables passengers to choose their seat neighbour on their next flight via Facebook and LinkedIn. This way travelling long distances could become more enjoyable for passengers.
Why it matters
Enabling passengers to connect with likeminded people via social media may add a new value to flying. This concept holds many chances for collaboration with brands that offer other services, for example business networking or match making services. If this proves to be a success, will we also see car rentals or train operating companies providing a similar service?
DK allows consumers to create their own personalised travel guides by first choosing a destination and then selecting from attractions, which are listed with maps automatically included to support the selections. Users can then organise the content, adding in their own descriptions and customising the cover of their guides.
SJ, the major train operator in Sweden are set to launch a bed & breakfast concept next month in cooperation with the annual Nordic Rail Fair. The company will be offering visitors of the fair the chance to travel to it and stay on-board for the weekend instead of checking in at a hotel.