The Anti Sleep Pilot conducts simple random tests to determine whether a driver is fit to drive. It also attaches to a car’s dashboard to monitor and record how you are driving. A green light means you’re fit to drive. Fail the test or drive erratically and the unit will flash red, telling you to stop.
Why it matters
In a fight back against nanny states directing more and more elements of people’s lives, will we see more brands step in to give people control over their own lives, empowering them to make their own informed decisions?
Tell me your favourite song and carmaker Jeep will tell you where to drive. The car manufacturer developed an interesting online concept in Spain called “Drive your track”. Users are asked to upload their favourite song, then special technology reads the sound wave generated and finds a landscape that matches the shape of the wave. With a further click, users can discover the route to reach their destination and useful information about the places they may see along the way.
Art Barter made its debut in New York City in December 2010. World renowned artists gathered in New York City to engage in the quickly growing “exchange culture.” Each artist displayed one piece of artwork which only had a number beside it, making the viewer value the work for itself rather than for the name, price or title attached. Over the duration of the event the public were invited to make offers on the artworks by filling out barter forms, the offers could be for anything except for money.