Media & Entertainment (173)

Silence is served

Silence is served

Stüa de Michil is a restaurant inside the in Corvara, Italy where silence is mandatory on every Wednesday  evening. The only form of communication permitted is a little blackboard on each  table.

Why it matters

Peace and quiet is becoming a sought-after luxury by some consumers. Brands need to respect this new trend by finding subtle but powerful ways to engage people that give them a break from the traditionally noisy world of communication.

Instant Gratification
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