Media & Entertainment (173)
Shwop ‘til you drop
Every five minutes 10,000 pieces of clothing are thrown away. In an effort to decrease waste and recycle clothing, Marks & Spencer’s launched their Shwopping campaign.
Shwopping involves taking items of clothes you don't need or want anymore to a drop box. The store is partnering with Oxfam and raising money to help people around the world overcome poverty.
Why it matters
How could your brand contribute to leading a more sustainable lifestyle by diminishing our collective carbon footprint?
Coca-Cola and WWF have put up a 60 X 60 foot billboard in Manila. The message? “This billboard absorbs air pollutants”. It’s made of thousands of Fukien tea plants surrounding the iconic shape of a Coke bottle.
The iSense is an iPad screen cover that converts text, apps and physical shapes into braille thanks to light-sensitive material.