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Shwop ‘til you drop

Shwop ‘til you drop

Every five minutes 10,000 pieces of clothing are thrown away. In an effort to decrease waste and recycle clothing, Marks & Spencer’s launched their Shwopping campaign. 
Shwopping involves taking items of clothes you don't need or want anymore to a drop box. The store is partnering with Oxfam and raising money to help people around the world overcome poverty.

Why it matters

How could your brand contribute to leading a more sustainable lifestyle by diminishing our collective carbon footprint?

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Connectivity
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Media & Entertainment
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