Business Services (96)
Shopping directly from video tags
Videodeals allows businesses to upload videos and tag the items that appear in them. This allows them to sell products based on more complete information rather than just an image and copy. The platform is currently available in beta version, but the full launch is expected shortly.
Why it matters
Video consumption has been on a rise for quite some time now and is a medium that a lot of consumers turn to. While video tagging is not necessarily new, this tool allows more businesses to use the technique easily. What other digital techniques could be democratised and help businesses display their product where their audience is?
“CrowdSend” is a new social network that tries to identify objects on online images. Users are encouraged to tag photos with any information they have about the products depicted and gain rewards and bonuses for correctly recognising items on the photos.
“Dímelo” (tell me) is a new corporate radio station for travel agencies in Spain. It airs daily, broadcasting national and international music online and adapting to each travel agency’s timetable and range of destinations. It also airs spots containing advice and tourist information.