House & Home (128)
Shedding eco-friendly light on culture
Panasonic launched its latest solar-powered LED balls at the Tokyo Hotaru Festival. The EVERLED light bulbs were meant to represent fireflies as well as pay homage to the Japanese tradition of floating candles on the water.
The spectacular event lit up the waterway with a sparkling radiance while promoting the brand’s ecofriendly product.
Why it matters
Culture is a powerful tool. Tapping into culture not only adds authenticity to ones brand, it can help celebrate it in unexpected yet relevant ways. How could you highlight your brand or product by tapping into local culture?
Herbs and vegetables taste better when they are fresh. Hanna Sandstrom created a new refrigerator which provides additional space where herbs and plants can be planted and grown. Integrated light, temperature and moisture control, nutrition and water provide for growth and progress. With this refrigerator everyone can cultivate their own healthy food at home.
The boring chore of taking out the rubbish becomes more artistic with the rubbish bags of Suck UK with different examples of design including a goldfish and Christmas pudding.