Business Services (96)
Second chance for second life: Virtual business worlds
Why it matters
Although the mainstream, consumer hype over Second Life has tempered for brands, such virtual worlds are increasing in business importance. By removing the distance barriers, Second Life allows instant communication in a totally controllable environment. Will this mean that bricks-and-mortar conferences will be a thing of the past?
TGV Train in France hosted an ‘Open Innovation’ day to generate ideas for future development. The twist was that start-ups were invited to attend and promote their thinking. Five final ideas were taken forward, crediting the new small businesses involved.
In Germany, Volkswagen recently decided to improve the work-life balance of its employees by disabling the receipt of work emails outside of working hours. All other functions of the smartphone are not affected, so it still can be used as normal.