Food & Drink (183)
Scrap is ready!
“cucinaeco.wordpress.com” is a blog talking about a new ecological way of eating: cooking nothing but the scraps and baking them in the dishwasher (well closed in a jar).
Why it matters
Is this a way of transforming garbage into something useful, making people more conscious about how much waste they produce daily? What if brands made their products long-lasting, giving people advice about the re-utilisation or recycling of their products?
A restaurant in Los Angeles is offering guests the possibility to leave their mobile phone at the door in exchange of 5% off their bill (and an undisturbed dinner).
Heineken has launched the first can of beer with texture. The new can stars in a marketing campaign with the slogan “Heineken Touch”. Different in every sense. From now on consumers will experience a new texture each time they drink a beer. The new packaging has a lacquered finish that highlights the surface.