Food & Drink (183)
Scan your cookie
Why it matters
Nowadays QR codes are widely used and have become a typical marketing tool. But beyond the promotional purposes, this idea actually has a sustainable core. It adds a new function to something basic like food and thereby fits into the spirit of our time. What other inventions are imaginable for brands? Edible envelopes? Or chewing gum, which enables contactless payment?
Slow Cow is the antithesis of Red Bull. Dubbed an anti-energy drink, extracts of tea aim to de-stress and relax overworked minds – thus cropping your wings instead of letting you fly.
Almdudler is an old Austrian brand of carbonated soft drink containing alpine herbs. To generate renewed interest in the brand and to broaden its usage, Almdudler formed a collaboration with Four Roses Bourbon, which, like Almdudler, is also produced on a natural basis. A new matchmaker, the AlmRose was created.