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Fashion & Design (152)

Sample box

Sample box

“Glossy box” is a surprise luxury beauty package that women receive at home by paying the fixed monthly price of 14 €. The box contains travel-sized beauty samples of the newest and trendiest products in circulation.

Why it matters

Samples used to be seen as something cheap to give as a mere trial. Is this a way to give testers added value, by making them part of a special monthly package someone can look forward to?

Fashion & Design
Instant Gratification
Italy
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