Travel & Tourism (148)
Sailing through virtual worlds
For the national release of the new Pirates of the Caribbean, Disney France has created a virtual regatta from May 3rd to June 15th. Users can create their own boat and sail through the movie’s journey, with a chance to win a trip to Hawaii as incentives.
Why it matters
Beyond simple storytelling, Disney’s gameplay is tuned with the movie’s universe, compelling users to go and watch the movie. Can you think of a way to fit your entire brand’s universe into an interactive virtual experience beyond a traditional website?
A number of airports in Germany employ diligent air-pollution inspectors of a different kind; Bees. Their honey is being used as a reliable indicator for environmental pollution and if it turns out that the honey is edible, the 'Airport Honey' is even sold.
What’s on your ‘bucket list’? Have you always wanted to swing dance, belt out karaoke, rock climb, or master the culinary arts? Funsherpa is here to make sure you do it. A small group of adventurous souls in Chicago started a service that helps you discover and plan the experiences you’ve always wanted to have; from action to arts to romance. Plus, you can gift a funsherpa experience to help someone you know cross something off their list.