Travel & Tourism (148)
A rubber ducky for Madame?
London’s Goring Hotel is now offering a bath menu in partnership with product company Molton Brown. The £20.12 price point package includes essential oils and bath products, cocktails, scented candles and a “Bath Butler” to draw the bath for you.
Why it matters
Be it bath menus or more complex spa packages, this system of “hotel experiences” is a good way for hotels to attract locals and target other customers that wouldn’t necessarily consider a stay. Are these ‘outside the box’ partnerships the way forward to open new opportunities and markets for hotels?
Tourists in their droves are travelling to RIZE in north turkey to experience extreme skiing in the Kaçkar mountains. Skiiers head to the top of the mountains by a helicopter and then make their way down at top speeds and low temperatures.
Austrian hotel Cube is now offering ‘study-holidays’ for teenagers who are falling behind at at school. Besides lessons with teachers, they have the chance to participate in various leisure activities.