Business Services (81)
The real vehicle that moves your virtual files
To highlight the storing capacities of the commercial vehicle Opel Movano, the German brand has created a web banner which enables users to send large files (up to 2 gigabytes) to friends and family.
Why it matters
Opel managed to transpose the benefit of its offline product in a digital format. Consequently, the campaign not only highlights the product but the brand as a whole. What utility operation can you do to highlight the main benefit of your products?
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