Travel & Tourism (148)
Qatar Airways flies high in the technology sky
Qatar Airways is launching a new fleet of Boeing 787 aircraft that are specially designed for optimal luxury, social interaction and networking in-flight. The chairs point to each other around wood tables, each seat has a touch screen, and all cabins are equipped to connect to personal devices. The flight also features an automatically shifting light sensor that works to adjust travelers’ biological clocks to the new time zone.
Why it matters
Qatar is innovating around its passenger needs. They are likely going to work on the plane, so the flight should help connect them. They may be headed for a meeting, so the flight tries to reduce jetlag. They solve problems with features, building loyalty in a commoditised market. How can other companies incorporate these small touches into their finished product that help consumers feel like the brand ‘thought of everything?’ How can even small-scale innovations, like packaged goods, start to solve broader complaints with overarching features when redesigning?
Low-cost airline Easyjet have started offering 12- hour holidays in locations such as Ibiza. The mini-breaks are aimed at those wanting to enjoy the “night life” of Ibiza but not commit to a ‘proper’ holiday.
Hesitating between San Francisco or Istanbul for your next holiday? Let the Getgoing.com website decide for you! Simply enter both those destinations and the site will book you on one of those two options. You will only be told where you’re going once the purchase is processed. This is not only a great website for indecisive travellers; when you let the site decide, you can get almost 40% off your travel.
With some flights travelling with nearly 30% of empty seats, the site can offer such an enticing discount because it helps airlines fill them. There’s also a hotel booking website that uses the same system: if you book the same day, you’ll have additional discounts by sleeping in a room that would normally have been empty that night.