Social Cause (141)
From potty to potash
Peepoo is a single-use, self-sanitising, biodegradable toilet bag. Thanks to its urea-based biochemical technology, the bag prevents faeces from contaminating the immediate area and then can eventually turn into valuable fertilizer.
Why it matters
Up to 50% of deaths in emergency and refugee camps are linked to a lack of basic sanitation and contaminated water from human excrements. While 40% of the world’s population lack access to even the simplest toilet, this seems like an amazing temporary solution. But can the Peepoo become more than a temporary problem-solver?
To raise awareness around the extinction of the tiger, the WWF have used augmented reality technology to create a range of t-shirts that allow the wearer to experience the fear of being hunted. When viewed through a web cam images of wounds are super imposed onto the garment.
MYC4 is an online platform that connects potential money donors with African entrepreneurs who lack capital to develop their businesses. After seeing different business models that are in need of a micro loan, the donor can choose which start- up he wants to support with as little as 5 euros – hence playing a vital role in getting a business to flourish and even earn a profit.