DraftFcb

Business Services (96)

Pitch my shop

Pitch my shop

Herold.at, Austria’s Yellow Pages, offers a virtual tour through the country’s shopping streets and even inside the stores. Shop owners can upload videos where they can present and pitch themselves and their shop to potential consumers.

Why it matters

This demonstrates how the collaboration between online search tools and brands can bring about advantages for both. What other content may we see businesses share that will  add depth to the online experience?
 

Austria
Business Services
Experience
  • home_top_nav_list
  • home_top_nav_list
  • home_top_nav_list
  • left_menu_category
  • most_viewed

Related articles

Shift happens in parramatta

Who thought, that the first entirely digitalized city would be Australia’s small town Parramatta? Now companies are called to join in building the ‘Parra Connect’ project. The goal: building a fully digitally connected work, learning and living space with free WLAN everywhere, centralized intelligent electricity supply, e-government and e-learning services and many more digital gadgets that can make urban life easier and more effective.

Business Services
Enhancement
Germany
Significance
 
B2B webTV interaction

In order to promote its B2B services, the French operator SFR has launched a WebTV competition. During 8 weeks, 8 companies will broadcast videos of how they use SFR products. A winning company will be chosen according to the most innovative and effective use of SFR products.

France
Business Services
Create
Experience