Media & Entertainment (173)
Pikup app pays back artists based on habits
Pikup is a new software tool for iPhone, iPad and Mac. Once installed, it registers what music, eBooks, videos or podcast you consume. At the end of the month it analyses your media behaviour and that of all other people using the same software tool. The tool then proposes you pay a small monthly subscription to support the arts and your contribution is split proportionally between the artists you’ve listened to.
Why it matters
The way artists are being paid for their work has been changing rapidly in the past few years. Even though the Pikup income distribution model depends on voluntary contributions from the media consumer, it allows artists to be recognised and paid based on public appeal. Can we think of new ways to change our business model and get a fair share of the profit?
Books have been sold through vending machines for a long time now in Brazil. But for the first time, people can pay what they think the book is worth. A minimum price was set at approximately $1 USD to purchase a book a reader may fancy.
Coca Cola’s campaign ‘Happiness’ has been extended with an exhibition in Turkey. Famous photographers and stylists came together to create a series of photographs which depict happiness and will be exhibited for two months in Istanbul.