Business Services (96)
Interactive digital billboard signs with cameras that are able to detect gender and age of people who walk by. The digital signage screens then displays advertising messages customized to the target person.
Why it matters
Waste circulation for mass media like billboards is still very high. How can this technology and others like it change the face of impersonal “massvertising”?
10. February 2011
Former top football player Luís Figo and British golfer Luke Donald have launched a private online social network for the professional sports industry. Network90 is an invitation only network that offers practical tools for people in the industry (athletes, agents, etc.) such as a list of transfers in real-time.
Hi-tech, augmented reality video goggles aren’t the next James Bond gadget but something you’ll already find being tested at Mercedes factories in Germany. They allow you to view a screen with information to aid your work, such as the location of materials needed for the car manufacture.