Pedal as you go
Nokia has created a phone charger that charges your phone with free and eco-friendly energy when you cycle. This equipment consist of a charger, a dynamo and a stand to add to the bicycle. The mobile phone charges itself when the bicycle achieves between 6 and 50 km per hour speed.
Why it matters
Eco products that utilise our own expended energy are proving popular with bicycles powering everything from mobile phones to washing machines. As we look to exercise more and decrease our energy consumption will two brands from the telecomms and sporting sectors co-create to create truly integrated solutions?
Mobile apps that scan barcodes are nothing new. To date, they have mostly been used for viewing content or accessing additional information. Soon they will go further by enabling purchasing and new metrics for outdoor/print advertising.
Mobile network operator Orange has launched Short Message Videos in partnership with Dailymotion. They are likely to compete with SMS and MMS in the years to come as Orange plans to release the full application in 2013 when its 4G networks will be up and running.