Financial Services (105)
"Pay with a tweet"
“Pay with a tweet” is the first social payment system where you can pay online with the value of your social network. The system is really simple. Every time somebody pays with a tweet, he or she spreads the word about your product in his social network. The two founders used the system to promote their book released in 2010.
Why it matters
Leif Abraham and Christian Behrendt realized that in this day and age the value of people talking about your product is sometimes higher than the money you would get for it directly. Brands have started to follow this trend but the real question is what is the exact price of a tweet?
GO|Spotcheck is a marketing research company that pays consumers money for taking photographs of shelves in retail places. Consumers fill in feedback forms into the app, so retailers and brands can learn how to optimize the shelf presence of their product, the design and even the pricing.
An internet bank client can create a virtual payment card by himself and use it immediately. As it has no tangible medium it can be used to pay on the internet. It has different requisites from the main card so it is safe to use. The client can set the limits for this card or block it at any moment.