Fashion & Design (176)
Online window shopping, with friends
Motilo has combined video chatting and a fashion-focused social network to provide a new online shopping experience. People can shop together with their friends in real-time, even if they’re halfway across the world.
Why it matters
Socially-driven shopping sites are nothing new, especially when it comes to fashion. The only “shopping buddy” online users usually have are what pops up in site recommendation engines based on previous likes or purchases. However, no recommendation engine really knows you and your likes as much as your friends. Is this a breakthrough for bringing a real-world activity, shopping with friends, into the digital sphere? And as we get better at creating online platforms that try to emulate real-life experiences online, is there any way we can maintain the true sense of human connection that comes from those experiences?
Exhibition ‘Platform 21 = Hacking IKEA’ showcases the appropriation, adaptation and transformation of standard IKEA products by designers and artists. ‘Hacking’ existing design is a recent phenomenon where designers make individual alterations to off-the-shelf products.
“Band-Aids” by Cynthia Rowley are very chic patches. People needing to wear Band-Aids can now do so in fashionable way.