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Media & Entertainment (173)

Money reel

Money reel

The Bitfilm Festival is a digital film festival and a worldwide experiment in crowd production. Different filmmakers are asked to submit their short films about a topical theme (in this case money). Online audience votes for their favourites, which are combined to produce a full-length feature film. All selected films are paid.

Why it matters

A large collection of short films made by people on a particular topic can provide a snapshot of people’s opinions about that subject. Could this be a creative way for brands to gain consumer insights in a truly engaging way?

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Data made beautiful

More and more news and information sources are turning to infographics to display complex data in a simple, visual way. Infographics have become one of the most ‘dugg’ types of content on Digg.com, meaning people don’t just want to get information this way, they want to share it. This infographic from engadget.com displays a recap of the days stories by time and level of interest based on comments.
 

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Tweetphony in key

The Netherlands Metropole Orchestra used Twitter to raise awareness of the fact that its subsidies and existence were under threat by inviting Twitter users to use their ‘Tweetphony’, a symphony of tweets.


The campaign site featured a digital piano interface that allowed participants to compose their own music and listen to others. They could then tweet it, turning the musical notes into the letters associated with the key. The orchestra will pick the most interesting tweets and play a special live concert. Short videos of the orchestra playing the tweets will also be posted on YouTube and a live stream will be broadcast.
 

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