Media & Entertainment (173)
The Bitfilm Festival is a digital film festival and a worldwide experiment in crowd production. Different filmmakers are asked to submit their short films about a topical theme (in this case money). Online audience votes for their favourites, which are combined to produce a full-length feature film. All selected films are paid.
Why it matters
A large collection of short films made by people on a particular topic can provide a snapshot of people’s opinions about that subject. Could this be a creative way for brands to gain consumer insights in a truly engaging way?
You Do is the world’s first website which acts as a platform for users to set challenges for others. You can put absolutely any challenge on the site ranging from sensible problem-solving challenges to more reckless and entertaining acts. Many of the tasks involve payment as reward for completing the challenge and the reward can be claimed once a video recording is uploaded onto the site.
Polaroid is finally back with a digital camera that develops instant pictures. The innovation comes from the Zink ink-less technology: its water-resistant paper contains crystals that turn into cyan, magenta and yellow-coloured dots when heated. Once you click, you can develop your 2x3-inch picture in less than a minute. The camera costs $160 and the printing paper is anywhere between $15 to $25.