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Telecommunications (128)

Mobile phone schooling

Mobile phone schooling

The latest application developed by software company Totvs enables parents to access detailed information on their children’s schooling using their mobile phones. The application notifies parents if their child is late for or missing from class, informs them of exam grades and teachers’ observations as well as delivering memos and meeting requests.

Why it matters

The latest software developments in mobile telecommunications mean anytime access to a wealth of information. How will marketers help make this a useable tool and not just another source of information overload?

Connectivity
Portugal
Telecommunications
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