Business Services (96)
Maximising fan value
While social media provides a real opportunity for brands to engage with their fans, keeping track of the current state of a social media campaign is still a relatively vague affair. Fangager is a “brand engagement” service that identifies and rewards a brand’s most avid fans.
Why it matters
With the devaluation of the like button, what really matters is not how many fans a brand has but rather which of its fans are most engaged. How do we move from mere size of fanbase measurement to more significant understanding of your brand advocates?
Farmbook is a new online marketplace for agricultural goods. Farmers or sellers have the possibility to offer their goods in different online categories to companies seeking new trade cooperation or directly to end consumers. With the help of Google Maps, users are able to find the nearest supplier of their desired products.
Aushopping is a 3D mall that will be launched at the beginning of 2011. It will allow net surfers to walk in a virtual mall that will include real brands going from clothes, banks or home improvement. It will present itself as a social shopping hub.