Media & Entertainment (173)
Making physical, digital
Movidón is an app that allows you to share localised digital messages with friends and followers on your social networks. For instance, you can leave a message for a friend at the entrance of the Museo del Prado. When the friend arrives there, they’ll receive the message which can be music, photos, videos or just a comment about the place.
Why it matters
It’s an interesting way to share valuable information with your friends, clients or consumers. But more importantly, in this 2.0 digital world, this app removes the fine barrier between the online and offline world. Can you think of ways of extending a combined offline and online experience for your customers that could engage them further?
MEO, a TV, phone and broadband provider, has launched a Twitter app for its TV service. By pressing an existing button on their remote, viewers can tweet about their favourite shows as they watch them.
The latest Cirque du Soleil campaign is an interactive HTML5 experience that takes place in Google Chrome. Subatomic Systems developed a platform that turns your own webcam into a Kinect-style device that captures your gestures. There is no need to install any new software and it works on smartphones and tablets too.