Media & Entertainment (173)
Making physical, digital
Movidón is an app that allows you to share localised digital messages with friends and followers on your social networks. For instance, you can leave a message for a friend at the entrance of the Museo del Prado. When the friend arrives there, they’ll receive the message which can be music, photos, videos or just a comment about the place.
Why it matters
It’s an interesting way to share valuable information with your friends, clients or consumers. But more importantly, in this 2.0 digital world, this app removes the fine barrier between the online and offline world. Can you think of ways of extending a combined offline and online experience for your customers that could engage them further?
Italian TV network TG1 Rai has launched a News channel called ‘Il TG1 sei tu’ (which translates as ‘the TG1 is you’). All news on the channel is user- generated and viewers are encouraged not just to watch but to participate by sharing their stories, suggestions, ideas and commentary on current affairs.
“MobiUS” is a smartphone-based ultrasound imaging system that allows people to take ultrasound images and videos wherever they are.