Travel & Tourism (148)
Making that holiday XXL
The German travel agency Dicke Reisen specialises in planning travel arrangements for overweight people. It was created by a curvy lady fed up of encountering inconveniences due to her weight when travelling. The agency caters for customers by offering special discounts to fly in business class (where seats are larger), suggesting hotels with larger beds and proposing activities that are not too physically demanding.
Why it matters
Certain niche markets are growing considerably in size and voice. Does this warrant brands having to create specialised and tailored experiences for some of these groups?
Just nine minutes from the city centre of Hamburg, the new ‘Wälderhaus’ (Woodhouse) has opened its doors. It comprises of a hotel, a restaurant, a convention space and an educational centre where guests can learn about nature. The building is made almost entirely out of local trees and each room follows the theme of a certain type of tree.
Bikes without brakes are becoming a big craze in Paris, although they are illegal and warrant an on the spot fine.