DraftFcb

Financial Services (105)

M-Commerce made easy

M-Commerce made easy

With the rise of mobile penetration, brands are trying to tap into M-commerce, but finding a seamless user experience has been difficult to achieve.
A start-up named Clover may have found a solution. They’ve created a one-click mobile application payment system which only requires entering your phone number and a PIN to authenticate the user and purchase.

Why it matters

Perhaps this solution is not the panacea for m-commerce, but it seems to take the right direction by easing its use and simplifying security. How could this innovation be used by brands to open new streams of trading?

France
Connectivity
Financial Services
  • home_top_nav_list
  • home_top_nav_list
  • home_top_nav_list
  • left_menu_category
  • most_viewed

Related articles

Video calls with your bank

The bank Santander Totta now uses video calls to answer their customers’ questions. Different from Skype, the Santander Videocall only shares the image of the operator, not the customer.

Connectivity
Financial Services
Portugal
 
Banking on the environment

“Banking on Green”  is an agreement between Fiat and Deutsche Bank for the supply of 140 Punto EVO Natural Power cars, that will be used across the whole Deutsche Bank Italian network.

Conscious
Italy
Financial Services