Financial Services (105)
M-Commerce made easy
With the rise of mobile penetration, brands are trying to tap into M-commerce, but finding a seamless user experience has been difficult to achieve.
A start-up named Clover may have found a solution. They’ve created a one-click mobile application payment system which only requires entering your phone number and a PIN to authenticate the user and purchase.
Why it matters
Perhaps this solution is not the panacea for m-commerce, but it seems to take the right direction by easing its use and simplifying security. How could this innovation be used by brands to open new streams of trading?
The French bank BNP Paribas launched an online bank called “La NET Agence”. This virtual bank enables clients to keep the same financial advisor without having to go into a bank branch in person. BNP goes further and also allows clients to open a bank account by tweeting to the online bank’s dedicated Twitter account.
The Russian post office has launched a new financial product for consumers. They can get a microcredit loan (between $100-200 USD) in any post office branch simply by presenting a piece of identification.