DraftFcb

Financial Services (105)

M-Commerce made easy

M-Commerce made easy

With the rise of mobile penetration, brands are trying to tap into M-commerce, but finding a seamless user experience has been difficult to achieve.
A start-up named Clover may have found a solution. They’ve created a one-click mobile application payment system which only requires entering your phone number and a PIN to authenticate the user and purchase.

Why it matters

Perhaps this solution is not the panacea for m-commerce, but it seems to take the right direction by easing its use and simplifying security. How could this innovation be used by brands to open new streams of trading?

France
Connectivity
Financial Services
  • home_top_nav_list
  • home_top_nav_list
  • home_top_nav_list
  • left_menu_category
  • most_viewed

Related articles

Banking green

Green mortgages and loans are the latest effort by banks and credit unions to encourage eco-friendly development. Home equity loans requested for installing solar panels as well as mortgages for homes that meet a certain energy efficiency requirement are subject to reduced loan rates and other benefits.

Conscious
Create
Financial Services
United States
 
braille.com

The biggest financial institution in Portugal – state-owned bank Caixa Geral de Depósitos – has teamed up with Microsoft to launch a web portal accessible to blind users and people with impaired mobility. CGD are the first bank to launch a universally accesible website, and as a result, are likely to attract a new group of clients previously excluded from this type of service.
 

Conscious
Financial Services
Portugal