Financial Services (105)
M-Commerce made easy
With the rise of mobile penetration, brands are trying to tap into M-commerce, but finding a seamless user experience has been difficult to achieve.
A start-up named Clover may have found a solution. They’ve created a one-click mobile application payment system which only requires entering your phone number and a PIN to authenticate the user and purchase.
Why it matters
Perhaps this solution is not the panacea for m-commerce, but it seems to take the right direction by easing its use and simplifying security. How could this innovation be used by brands to open new streams of trading?
The bank Santander Totta now uses video calls to answer their customers’ questions. Different from Skype, the Santander Videocall only shares the image of the operator, not the customer.
Dutch bank ING have introduced their customers to 'Tim', a digital personal finance management tool that’s linked directly to their bank account. The tool doesn’t require the manual input of data and instead personal spending is streamed and shown via the internet in real time.