Leave a message – on this tattoo
Nokia has developed a haptic tattoo ink that vibrates, similar to the way mobile phone screens do when touched. The ink can be either temporary or permanent, and is magnetized before it’s applied so that the user’s skin vibrates when their phone rings or receive a text message.
Why it matters
While many joke that they ‘live on their mobile phones’, this literally allows Nokia technology to become a part of a person. As people stay plugged in for longer and brands increasingly weave into consumer’s lives, how will the boundaries between technology and human life start to change? What are the lines of consumer comfort we need to be mindful of as we innovate?
Employees of a surveillance technology company in Japan created the ‘Nubot‘ – a small robot doll that can hold a smartphone. If someone from far away calls in, his or her face can be seen on the display and the voice can be heard. The calling person can even make the doll move sideways, bow and make it do other movement by using the dial interface of skype as a remote controller.
The French telecommunications provider Orange has launched a transmedia game called Detective Avenue. Players follow and help a woman investigate her sister’s death. The investigation is carried out under several forms through all of Orange’s channel (Web, mobile web, branded TV, social networks, smartphone apps). The best investigators are rewarded with real prizes.