Fashion & Design (176)
Kiss and make up with Chanel
Iconic fashion brand Chanel is offering its website users and Facebook fans the possibility of sending a ‘rouge Coco kiss’ to someone special virtually. Each letter of the message is designed using Chanel’s products to create a chic note.
Why it matters
Using makeup is a form of expression which is deeply personal and can say a lot about who you are. What other products have this type of extension where by you can express a message to others using the brand as the vehicle?
A young French entrepreneur has created the Carnet de Mode website. Its purpose is to present young fashion talent to the public. It offers its clients the chance to sponsor fashion pieces before they go into production. The first clients to support an up-and-coming designer will be paid royalty fees based on sales of the fashion pieces they have chosen to sponsor.
The fashion brand Pimkie has launched a website called the Pimkie Color Forecast. They have set-up webcams in some of the most fashionable areas of Paris, Milan and Antwerp, and analyse the footage to provide infographics detailing current colour trends.