Fashion & Design (176)
Kiss and make up with Chanel
Iconic fashion brand Chanel is offering its website users and Facebook fans the possibility of sending a ‘rouge Coco kiss’ to someone special virtually. Each letter of the message is designed using Chanel’s products to create a chic note.
Why it matters
Using makeup is a form of expression which is deeply personal and can say a lot about who you are. What other products have this type of extension where by you can express a message to others using the brand as the vehicle?
It’s My Time is an interactive global casting site for United Colours of Benetton. It encourages people to showcase how individual they are. And other people can vote on who they would like to see in Benetton’s autumn-winter 2010-11 advertising campaign.
EL Wire is a new decorative material used for clothes that lights up. It is thin, flexible, lightweight and does not heat up.