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Travel & Tourism (148)

The indoor - outdoor hotel

The indoor - outdoor hotel

The Huettenpalast is a new and unique hotel concept in Berlin that offers an unconventional accommodation experience. Opposed to the prolonging luxury trend, the Huettenpalast places value on an affordable and exciting overnight stay by making it possible for guests to camp indoors.

Why it matters

By being an exception to the rule in the hotel industry, the Huettenpalast attracts new target groups. How can other tourism related companies benefit from combining two contrary concepts to form a whole new one?

Escape
Germany
Well Being
Travel & Tourism
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