The HTC Facebook shortcut
HTC has created their own one-button trend, the “Facebook share button”. HTC Salsa is one of the latest smartphones to hit the United Arab Emirates market. While all other phone functionality is done through the haptic touchscreen, only Facebook sits proudly and comfortably as a button.
Why it matters
HTC has raised the bar for social mobile phones. The need for easy and quick access to social media platforms is rising in the UAE and HTC is responding to that. How long will it take for UAE marketers to finally take the jump and start developing social media strategies? Is this new trend enough to provide them with an understanding of the role social media plays in this part of the world?
‘Layar’ is the world’s first Mobile Augmented Reality Browser. It combines GPS, camera and compass to identify your surroundings and then overlays information on screen, in real time.
Communities have often been used to make people feel better when things go wrong. Moodscape takes this concept online. It is a new kind of social networking site that tracks your moods. It uses this information to create graphs of your emotional state which can be shared with trusted friends. It has been said to improve people’s mood and even help with depression.