Financial Services (105)
How much was that Messi goal worth?
The German weekly newspaper ‘Die Zeit’ published an online calculator and infographic generator that shows the management efficiency of various football clubs. For example, it calculates how much a goal in the Premier League costs or how much a single successful pass is worth by taking the club’s spending budget into account.
Why it matters
The online calculator gives all stakeholders a simple and transparent overview on how well clubs manage their money. Nonprofit and and non-governmental organisations have been used to this type of scrutiny, but could such a tool make your brand more accountable and ultimately raise trust with your customers?
With all the turmoil on Wall Street last year, community bankers are calling for a move back to Main Street. Arianna Huffington is leading the cause with her Move Your Money initiative, aimed at consumers who are banking with the big guys. She claims that although the small banks can’t compete against the big banks, with the help of the collective, they can create an impact. With her program, it’s all about making the statement that Americans won’t stand for greed, corruption and bailouts for bad decisions anymore. And in the end, we’ll all be better off with community banks than with national corporations.
Caixa Geral de Depósitos has released a Zero Carbon Card, a unique bank card that gives its holders special benefits for the purchase of goods and services that are more energy efficient and environmentally friendly. A solution that aims to contribute to the reduction of carbon emissions and, at the same time, to reward consumers for contributing to a healthier world. The card also gives CO2 credits, meaning that the amount of money saved in the cash back programme is used in energy saving or energy efficient projects, generating credits that compensate for its owners’ inevitable emissions.