Travel & Tourism (148)
Here comes the sun, and the holidaymaker
In the Netherlands, the sunny months are limited to May and September. This is why many Dutch people book a holiday and destination based on the likeliness of sunshine. A travel agency has tapped into this insight by allowing consumers to search for their next holiday destination based on the possibility of sunshine and the average temperature.
Why it matters
This company have built an application making it really easy to filter results based on unconventional search categories. How else, and where else, can we leverage freely available data to provide insights to customers and help them cut through the seemingly endless amount of choice?
Superbude is a hostel concept from Hamburg that offers travellers stylish rooms with a functional and uncomplicated design. For example, couch covers are made from old jeans and pushcarts have been transformed into armchairs. Also, musicians and bands are able to sponsor the rooms: a copy of their songs can then be found on the walls, along with newspaper clippings and tips about what to do while in Hamburg.
With the claim “Do As We Do”, Bportuguese is an atypical travel agency – in the incoming segment – that offers to its clients the kind of experiences lived by the Portuguese themselves in their daily lives, showing them the “true Portuguese way”.