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Food & Drink (183)

Happy Birthday Italia!

Happy Birthday Italia!

Ferrero is celebrating Italy’s 150th anniversary by  launching limited edition patriotic packaging for two of its most historic products, Nutella and TicTac.

Why it matters

In an increasingly globalized society with international brands common on our store shelves, is it becoming more important for brands to signpost and celebrate their provenance?

Authenticity
One World
Italy
Food & Drink
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