Food & Drink (183)
The handy digital butler
Your Smart Butler allows you to order food and drinks at restaurants and hotels straight from and to your table without needing a waiter. Simply scan the QR code of your menu, log your order and everything will be sent directly to the establishment’s point of sale system.
Why it matters
This is a great example of how smartphones and technology can be used to make ordering easy and make service faster, but does it necessarily make it better? The service industry usually relies on people to be part of the experience, so can removing the middleman (the waiter) and replacing him with technology actually improve the service?
A new Portuguese cartoon animation project aimed at giving healthy eating habits to children all over the world will hit the TV screens. The series’ heroes gain superpowers from eating vegetables and other healthy foods. It will launch alongside other merchandising such as a trading card game in Portugal, Brazil, Hungary, Poland and Israel. Its creators have established partnerships with the World Health Organization, the Portuguese Education and Health Ministries, and nutritionist associations in several countries.
Swedes have never been particularly self-promoting when it comes to their food heritage, but this appears to be changing with a recent flurry of media talk regarding local produce. The latest illustration of this changing mindset is a recent documentary about crayfish and a consumer desire to buy from local producers as opposed to a steady supply from China and Turkey.