Amara Halal Cosmetics has launched a 100% halal certified makeup line in the United Arab Emirates. The company is educating and encouraging all Muslim women to be aware of some ingredients that non-halal cosmetics contain. Currently, the size of the halal personal care market in the Middle East is estimated to be worth US$500 million.
Why it matters
Will this line of cosmetics convert Muslim women to start favouring halal beauty products? Will it force many international makeup brands to consider launching halal products in order to cater to their Islamic audience?
Jody Kocken, a student from the Eindhoven Design Academy, created jewellery that also acts as a perfume dispenser. The jewellery pieces can be filled with perfumes and diffuse the scent without the fluid ever touching your skin. It can be worn as a bracelet or behind the ears.
RDVbeaute.fr is a new website that offers « beauty on reservation ». All the consumer has to do is chose between the different beauty professionals listed (hairdressers, beauticians, spas, etc.) per city, and the appointments will be taken directly by the website. What’s more, lots of beauty promotions and discounts are registered by the website.